You’ve created your audience, your website has the Facebook Pixel installed, and you are ready to send out that amazing ad you’ve worked so hard on. Wait! Before you submit it, how long should you run that ad for?? Let’s dive in!
Event today! One Day Only! These types of quick promotions or one day events/messages may be better suited with boosting the post rather than creating an ad campaign around it. Boosting posts isn't typically something I recommend, but when used in the context of a quick message that needs to be sent out, it is an option you can use when in a time crunch.
Now, for a typical campaign my advice is to aim to run your ads for a minimum of 2 weeks.
Let me break down why this is:
If you have any questions, please reach out! Having 1:1 sessions with business owners is one of my favorite things I get to do with fellow business owners. During 1:1 sessions we create an ad strategy with what to say, who to target, and set up tracking, so that you your business can thrive!
For more tips and helpful content, follow me on Instagram and Facebook at @adsuncorked.